Fake Sprite takes the internet by storm!

Safin

A Fake ad on Sprite made the rounds on the internet yesterday and created quite a storm all over

YouTube has removed a German Sprite ad relating the drink to a sex act after it was revealed as a fake produced by an MTV director as part of a "social experiment".

The TV ad opens with a shot from behind of a girl performing oral sex on man. She stops to say she would like a Sprite whereupon the ad cuts to a side-on shot of her sucking the bottle before it is explodes over her face. The ad uses the Sprite endline of 'Obey your thirst'.

The Fake Sprite Ad Video Below

The ad was quickly pulled from YouTube at the beginning of the week, with the site initially blaming copyright infringement. The ad's high production values meant there was some confusion over whether it was real.

Eventually director Max Issacson came forward and said the ad, which was shot in his house, was intended as an experiment to see how many people would be fooled into thinking it was real.

he director of the fake Sprite ad, Max Issacson, has sent out the following statement regarding the making of the video.

My name is Max Isaacson, I directed and produced the fake Sprite ads that have been making the rounds over the past five days. There have been quite a lot of false statements made regarding these and I would like to make a few things very clear about these spots. First, there was no involvement from either The Coca-Cola Company or Greencard Pictures. Second, this was not supposed to be taken seriously by anybody. They were made completely on spec, which was clearly stated on the YouTube pages on which the ads were primarily seen. I paid for, produced and directed both spots independently. I am frankly quite surprised that spots of this nature were so quickly and easily believed to be legitimate. I hope that all parties involved will understand that this was a simple mistake that went much too far too fast, and that it is now made clear that these were not real commercials, nor were they ever produced with intention of being taken as such.